RIVER Island has launched their new denim collection and we want it all.
Whether you're looking for a new style, or want to update your wardrobe – it's all here.
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- Shop River Island Denim – click here
River Island has released their new denim collection, and its packed with new styles that are sure to be a hit.
The reasonably sourced collection features a number of different styles, that are sure to be the perfect addition to your wardrobe.
They're available to shop at riverisland.co.uk and are priced £40, alongside River Island's other denim priced from £28.
The new collection includes seventies inspired flares, hardworking skinny jeans, and even embroidered jeans.
The new collection is also fronted by River Island's latest ambassadors, from carpentars to musicans.
A spokesperson for River Island said: "This season we’ve brought together a cast of pioneering ambassadors to showcase our breadth of denim styles and offerings.
"Each having turned their hobby into a hustle during lockdown, this versatile cast from carpenters to musicians, are all crafting something special in their field and doing it all whilst sporting our extensive range of denim styles. Plus, all the cotton in River Island’s jeans is now responsibly sourced."
But what jeans are for you? River Island's Womenswear Denim Buyer Jessica Oldfield has revealed the best pairs for your body shape – to help flatter your figure, whatever your style.
Crop Kick Flare
“The crop kick flare is a versatile style to be dressed up or down, making it a reliable go-to for your wardrobe.
"They’re great for giving shape to the upper leg, balancing out the hips and are the perfect length for showing off your ankle boots.
"Our £40 pair are mid-rise, and is made from stretch fabric for maximum comfort.”
- Blue Mid Rise Cropped Flared Jeans, £40, River Island – buy here
Flared Jeans
“Flares are back, and we couldn’t be more excited. As a super-flattering fit for every shape, this ‘70s style is a great alternative to classic skinny jeans.
"If you’re taller, go for a super-wide flare, while a more subtle style will suit those petite frames.
"Our mid-rise flared jeans are made from super stretchy lightweight denim for a comfortable but fitted look.”
- Blue Mid Rise Flared Jeans, £42, River Island – buy here
Black High Waist Wide Leg Jeans
“Look to the ‘90s for this laid-back pair. The high waist and wide legs are great for lengthening your legs.
"Our £46 pair is made of heavier-weight denim with a flattering high-rise waist and split ankle detailing.”
- Black High Waisted Wide Leg Jeans, £46, River Island – buy here
Straight Leg Jeans
“Straight leg jeans are a universally flattering style thanks to their simple silhouette.
"They give a more relaxed feel, so are great for weekend dressing.
"River Island straight leg jeans come in both high and mid-rise and can be worn longer for effortlessness.
- Plus Blue High Waisted Straight Jeans, £46, River Island – buy here
Shop River Island's Denim Collection at riverisland.com here.
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