Bra this, bra that. We can confidently say that bra shopping definitely doesn’t rank very high among people’s most-loved retail activities. It’s frustrating and requires lots of time in the fitting room, so we get why people end up buying the same style in multiples. Because when you finally find a bra that checks all the key boxes and works for you, why wouldn’t you stock up?
Such is the case with one of Nordstrom’s most-loved bras: the Feathers Underwire Contour Bra that’s currently on sale for $40. It has thousands of shoppers absolutely hooked, so much so that every Anniversary Sale, they buy a new one. At the time of writing, there were more than 1,300 people viewing it, so you can bet it’s going to be gone in the blink of an eye.
Perhaps unsurprisingly, the mastermind behind this cult-favorite lingerie find is Natori , a brand known for its ultra-luxe loungewear and undies. The label made the top-rated Feathers T-shirt Bra using its signature butter-soft fabrics and perfect-fit engineering — two seemingly simple design elements, but ones that make all the difference when it comes to a bra people can actually stand wearing for long periods of time.
It offers an exceptional fit, great support, and a flattering shape, according to thousands of customer reviews. And while you might think that this brain of a bra can’t be pretty, too, it is, thanks to romantic lace detailing and a gorgeous mesh overlay. It’s comfy and pretty, which isn’t something you find all too often.
Basically, this bra has it all, and you didn’t just hear it from us. “I finally found the perfect bra! The fit is just right! The cups are the perfect size. No spillage over the top or on the sides,” writes one Nordstrom shopper. “It lifts and separates. And it’s so, so sexy!”
“I bought it for the first time during the Anniversary Sale a couple of years ago and I've been hooked ever since,” reads another customer review.
If you’re still searching for that bra you won’t be running to take off at the end of the day, this cult-favorite Natori style is sure to be your match made in bra heaven. Shop it below to see what all the hype is about.
Shop now: $40 (Originally $68); nordstrom.com
Shop now: $40 (Originally $68); nordstrom.com
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