Starbucks has taken several strides in recent years to curb their environmental impact, from offering straw-free lids with straws on request at some of their stores to introducing new plant-based milk options and even having buckets of used coffee grounds at some stores that people can take home to their gardens. They even give a $.10 discount when you bring your own cup (any excuse to sport my gold glitter and rainbow metal tumblers!), which helps cut down on waste. Now, in a letter from their CEO, they’ve announced that their commitment to the environment is taking on a new seriousness as they approach their 50th anniversary, with a long-term goal of becoming resource-positive, and several short-term goals they hope to achieve by 2030.
Becoming resource-positive means that the company wants to store more carbon than it emits, eliminate more waste than it produces, and provide more clean, fresh water than it uses.
They’ve developed a 5-point plan to make this goal a reality:
This is their long-term goal, but there are three things they want to achieve specifically by 2030:
If they can pull it off, this means that instead of feeling guilty for spending so much of your spending money on coffee, you can actually feel good about it — every cup you buy would actually end up making more natural resources and fresh water while eliminating carbon from the environment. Who knew that someday your coffee could do more than just give you a jolt of caffeine?
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