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When a dress or a bag is trending on TikTok, it means legions of happy shoppers have decided it should become a best-seller. Well, the TikTok effect has officially extended to literature: the app has an entire subculture known as BookTok. If you follow the hashtag #BookTok, you’ll get recommendations and reviews on the hottest new books and, sometimes, classic books to add to your reading list. And while many of TikTok’s trending titles are also New York Times best-sellers, the online community relies on crowdsourced content to elevate a title to viral BookTok territory.
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At any given time, BookTok has books blazing up the best-sellers chart, and Target happens to carry the lion’s share of them. Target’s BookTok section has a massive inventory of BookTok’s trending titles, from beach reads to thrillers. Right now, Target has a ‘buy two, get one free’ deal in its Trending on #BookTok section, and it includes bookworm must-haves from popular authors like Taylor Jenkins Reid and Colleen Hoover. Get your reading nook ready: here are our top 10 trending BookTok books at Target right now.
A Love Triangle
Image Credit: https://goto.target.com/c/256585/81938/2092?subId1=SK–&sharedId=SK-booktok&u=httpswww.target.compit-ends-with-us-by-colleen-hoover-paperback-A-51155734 Looking for a mysterious modern-day love story? Your search ends with It Ends With Us by romance sensation Colleen Hoover. It’s a tale of a recent graduate and business owner who falls in love with an elusive neurosurgeon whose past slowly unravels…but soon her first love reappears in her life and resurfaces old feelings.
Genre: Romance
Reviewer’s take: “Started it last night and stayed up to finish the whole thing, I could not put it down. This is coming from a not so big reader.”
It Ends with Us$9.87Buy now
An Aging Icon Is Ready for Her Close-Up
In The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid, the main character is a Hollywood legend turned notorious recluse who entrusts novice reporter Monique with the juicy story of her life. But along the way, Monique discovers she wasn’t chosen by Evelyn at random.
Genre: Fiction
Reviewer’s take: “BookTok made me buy it and I’m glad I purchased it. The way my mouth dropped at the end!”
The Seven Husbands of Evelyn Hugo$9.42Buy now
A Beauty and the Beast Fantasy
Image Credit: Target This SciFi love story crosses genres and captivates hearts. In A Court of Thrones and Roses by Sarah J. Maas, a huntress is hunted by a beast who she later learns is an immortal and powerful faerie she was taught to fear and despise. But soon her heart thaws for her captor even as her circumstances become more treacherous.
Genre: Fantasy
Reviewer’s take: “The plot is incredible and you get so engrossed in the story. Once you start, you won’t want to stop. If you buy one book, buy them all!”
A Court of Thorns and Roses$17.59Buy now
A Domestic Disagreement That Could Turn Deadly
Image Credit: Target She’s just the hired help until she becomes much more than that…in a way she definitely doesn’t want The Housemaid by Freida McFadden is a tale of a housekeeper who ends up getting the wrong kind of attention from her wealthy employer after becoming a little too curious about her glamorous yet dysfunctional personal life.
Genre: Psychological thriller
Reveiwer’s take: “This was such a great book. I’m 28, and probably haven’t picked up a book since high-school, sad to say, but I decided to give this a try and I read it in 2 days.”
The Housemaid$9.74Buy now
A Cat and Mouse Love Affair
Image Credit: Target Nash is a good-natured police officer who becomes traumatized after being shot on the job. Lucy is his mysterious and hard-to-get love interest. In Things We Hide from the Light by Lucy Score, it’s an attraction that’s so hot it needs to happen, no matter the risks involved.
Genre: Fiction
Reviewer’s take: “If I could give this book 10 stars, I would!! Lucy Score is a master wordsmith, blending super spicy with suspense in the best, most perfect way.”
Atomic Habits$14.89Buy now
A Web of Secrets and Lies
Image Credit: Target You know a book is going to be impossible to put down when the plot involves one person keeping secrets that could take down an entire family. That’s the case with Verity by Colleen Hoover (yes, she’s so good, she appears twice on our list). Will Lowen, the writer who accidentally obtains all this juicy info about title character Verity, decide to reveal all to the injured woman’s husband?
Genre: Psychological thriller
Reviewer’s take: “It gave you just enough to say wtf at least 50 times before you found out what was happening. It was like watching a movie in your mind.”
Verity$10.49Buy now
A Lab Experiment That Leads to Love
Image Credit: Target If you crave something light and sexy this summer, try The Love Hypothesis by Ali Hazelwood. It’s about a lab experiment gone wonderfully wrong, when a skeptic PhD candidate’s own hypothesis goes down the drain after meeting and kissing a bad-boy professor.
Genre: Romance
Reviewer’s take: “This book is easily in my top 5. I absolutely loved the main characters. I binged this book and finished it in one day.”
The Love Hypothesis$10.70Buy now
A Cat and Mouse Love Affair
Image Credit: Target Nash is a good-natured police officer who becomes traumatized after being shot on the job. Lucy is his mysterious and hard-to-get love interest. In Things We Hide from the Light by Lucy Score, it’s an attraction that’s so hot it needs to happen, no matter the risks involved.
Things We Hide from the Light$11.67Buy now
Genre: Fiction
Reviewer’s take: “If I could give this book 10 stars, I would!! Lucy Score is a master wordsmith, blending super spicy with suspense in the best, most perfect way.”
A Best-Selling Murder Mystery Adapted Into a Movie
Image Credit: Target This 2018 best-seller is trending on BookTok because it’s timeless and unputdownable. Where the Crawdads Sing by Delia Owens tells two tales — one, of young Kira growing up in North Carolina, and the other, the murder of well-known local Chase — and, page by page, shows how both lives intertwine. The book was made into a movie by Reese Witherspoon’s production company.
Genre: Mystery
Reviewer’s take: “I’ve read so many books in my 28 years and very few have had me in tears as I turn the pages. This had everything – romance, mystery, murder, shock and awe – truly a page turner. It felt like binge watching a Netflix [series].”
Where The Crawdads Sing$9.50Buy now
A Modern-Day Philosophical Primer
Image Credit: Target You might not be diving into the works of great philosophers like Machiavelli and Sun-tzu, but you might want to know what their theories were all about. Enter The 48 Laws of Power by Robert Greene, which boils all the wisdom down into laws to live by, from ‘Conceal Your Intentions’ to ‘Crush Your Enemies Totally.
Genre: Philosophy
Reviewer’s take: “A very powerful book – must read.”
The 48 Laws of Power$13.86Buy now
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